Here’s the three finalists in the “Best user experience” category.
Eventfinder
Website: Eventfinder
Judge’s comment: “Eventfinder is the clean and simple way to find out what’s going on in New Zealand.”
Pocketsmith
Website: Pocketsmith
Judge’s comment: “PocketSmith takes an unusual, useful, and practical twist to help its users get a handle on their personal finances.”
Xero
Website: Xero
Judge’s comment: “Financial software is traditionally ugly and unfriendly and Xero breaks the mold, making it easy for freelancers and small businesses to share their finances with their associates and advisors.”
The “Best user experience” category is sponsored by Google.
